kajeet In Newsweek

July 14, 2008

by Daniel Neal

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Daniel McGinn, a correspondent for Newsweek magazine, just wrote a nice piece on the last remaining frontiers of wireless adoption in the U.S.   Dan was kind enough to mention kajeet and it’s kid-friendly cell phone services in his article, which we believe will prove to be good reading for anyone interested in the U.S. wireless market and innovations occurring in it. You’ll find this Newsweek article here.

This is a good time to highlight some of the driving ideas behind kajeet. The first is that, as parents ourselves, we would never say that all kids should have cell phones. That’s a very personal decision that each family must make on its own, and in its own way and time. Nonetheless, the research tells us that nearly every kid out there wants a cell phone. And, for the various convenience and safety benefits, many, many parents do, too. So, how do we help families get a no-contract, no-risk cell phone service that gives them the ability to completely customize how the service works, and to have the peace of mind that comes with kid-only content, GPS phone locator services, and no costly budget-busting overages? Well, that’s what we set out to do, and that’s what the team at kajeet has accomplished. (No, it wasn’t easy!)

You don’t have to wait for the big wireless carriers to give you exactly what you need for your kids and your family. At kajeet, we’re mostly parents ourselves, so we understand the challenges, worries and needs parents have when it comes to equipping our kids (my own are 9 and 12 years old) with cell phones. We don’t believe that every kid should necessarily have a cell phone, but we have built the right service for families that decide it’s time to try one.

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